Wings is a bold celebration of flavor and freedom, crafted by Fryma to embody messy indulgence and unapologetic fun. With vibrant visuals, playful elements, and a daring brand voice, Wings stands out as a feast for both the taste buds and the eyes. Fryma brought this vision to life, making Wings a memorable experience from first glance to last bite.
Services:
Brand Identity
Brand Visuals
Packaging Design
Communication
Fryma designed an identity that captures the heart of Wings—a bold, messy, and satisfying experience. From the dynamic Firebrick Red to the playful illustrations of wings and sauce splashes, every detail was crafted to embody the spirit of adventure and flavor. This brand isn’t just about wings; it’s about the joy of indulging and getting your hands messy.
Wings speaks with a playful, fearless voice that invites customers to dive into an adventure. With taglines like “Messy Hands, Satisfied Smiles” and “Where Flavor Takes Flight,” Fryma created a brand voice that resonates with wing lovers who crave boldness and fun in every bite.
Wings speaks in a tone that’s bold and inviting, encouraging fans to embrace the mess and dive into flavor. With phrases like “Where Flavor Takes Flight,” this brand brings an energetic, no-holds-barred voice to every interaction, making each meal feel like an adventure.
Since its launch, Wings has captured the hearts (and taste buds) of wing lovers everywhere. With a brand identity that resonates deeply, it’s not just a meal—it’s a community for those who live boldly, love flavor, and crave unforgettable experiences.
Imagine a brand that doesn’t just look good, but lives, breathes, and captivates. At Fryma, we transform bold visions into unforgettable experiences that demand attention. We don’t do ordinary; we craft brands that inspire fierce loyalty, spark conversations, and drive results. If you’re ready to break boundaries, stand out in a crowded world, and make your mark, it’s time to partner with us.
